Selecting a tube of toothpaste may seem like a trivial purchase but one that has important implications for your teeth. The options for toothpaste have grown exponentionally; the market has exploded with endless options. Since toothpaste is critical for dental health, it's important to consider these important options when purchasing a tube of toothpaste. Fluoride: Most people don't get enough fluoride. The good news is most toothpastes contain fluoride which is vital to fight cavities. Make sure and check the labels because many natural toothbrushes don't contain fluoride. ADA Seal of Approval: Always, always, always select a toothpaste that has been endorsed by the American Dental Association (ADA). The seal indicates the product has been evaluated and approved by a team of scientific experts for safety and effectiveness. Sensitive Teeth: If you have sensitive teeth, consider choosing a toothpaste developed to block the stimulus at the root surface. Many sensitive toothpaste brands are available for purchase at your local drugstore however if you still experience pain you may want to switch to a prescription-strength brand. Teeth Whitening Toothpaste: Who doesn't want whiter teeth? A good tooth whitening paste should include hydrogen peroxide or carbamide peroxide along with enamel protection to keep stains from reappearing easily. While tooth whitening paste works great, it is also important to realize that it won't be as effective as dental office whitening treatments. Remember, you want what's best for your mouth and so do we. Next time you are shopping for toothpaste, we hope you will remember these tips and don't hesitate to ask your dentist if you have any questions!